Results oriented Design Industry Professional, leader in concept & strategy development and corporate branding, including print collateral, advertising, web design and marketing.

 

PROFESSIONAL EXPERIENCE

DENI/KEYSTONE MANUFACTURING CO.
www.deni.com
Graphic Designer / Assistant Marketing Coordinator - 04/08 - Present
• Directing concept imagery across the Deni small kitchen appliance product-line projected for resale at QVC, Target, Kohls,
Walmart, Costco, Bed Bath & Beyond, Wegmans, and BJ’s
• Launched, redesigned Deni brand 2008-2011
• Editorials featured in HomeWorld and Food Network Magazine
• Expanded line across high growth Spanish speaking markets throughout US and Latin America
• Art direct photo shoots and videos for new products
• Coordinate and create the design blueprint for all sales literature
• Write product instruction manuals and press releases
• New York Times Holiday Gift Guide 2009 - Cake Tray
• Consumer’s Digest Best Buy Award 2010 for the Rotisserie and Deep Fryer
• Routinely design displays, signage, and catalog sheets for aforementioned retailers and
the International Home & Housewares Show in Chicago
• Manage and maintain Deni website
• Test new products and suggest design enhancements

EUROCOMSA Fashion Publications LLC
Assistant Designer - Temporary Position, 01/08 - 04/08
• Increased revenue for the 2008 Runway Lookbook Collection by 45% Streamlined production process, reducing time to market, and increasing critical time sensitive sales Categorized fashion runway photos from New York, London, Paris, Brazil, and Milan capturing design themes and highlighting prominent elements
• Edited Fashion Runway Trend Books, Alakazoo Childrenswear Trend Books and Traiko Studio Design Streetwear Trendbooks

THE LOCAL EDGE (Formerly The Talking Phone Book, Hearst Corporation, White Directory Publishers)
www.localedge.com
Production Designer, 05/06 - 08/07
• Consistently achieved above average ad design accuracy and quality scores
• Average production time on ad: 15-20 minutes
• Typesetting, proofreading, photo corrections and ad design

BUFFALO SPREE MAGAZINE, David Laurence Publications
www.buffalospree.com
Graphic Design Intern - Summer 2005
• Designed ads for Forever Young Magazine, Playbill, and Buffalo Spree Magazine
• Assisted with the branding print projects (table tents, signage, etc)
• Retouched and color corrected photographs for publication.

 

EDUCATION
THE STATE UNIVERSITY OF NEW YORK AT BUFFALO
http://www.buffalo.edu/
BFA, Cum Laude
Concentration: Communication Design, May 2006
Phi Eta Sigma National Honor Society (SA) · Dean's List

BUFFALO STATE COLLEGE
www.buffalostate.edu/
Post-baccalaureate Study, Fall 2007
Fashion Forecasting, CAD: Application for Textile Industry, Pattern Development for Industry

 

RELATED JOBS AND VOLUNTEER WORK
HSBC Bank - Buffalo, NY - Mural Artist and Head Coordinator - Summer 2006
SUNY Buffalo - Computer Lab Monitor - Summer 2005
SUNY Buffalo - Generation Magazine - Production Manager - 2004-2005
SUNY Buffalo - Generation Magazine - Illustrator - 2003
SUNY Buffalo - Spectrum Newspaper - Photojournalist - 2002
Astorino - Pittsburgh, PA - www.astorino.com - Design Intern - Summer 2002
Clarence Historical Society - Clarence, NY 2001-2002

 

TECHNICAL SKILLS
Adobe Illustrator
Adobe Photoshop
Dreamweaver
Flash
Freehand
InDesign
Microsoft Office
MultiAd Creator Pro
Ned Graphics Fashion Studio
QuarkXPress

 

SHOWS
2011 – Runway 4.0 Fashion Show, Buffalo State College – Buffalo, NY
2008 – Women's History Month, Buffalo State College – Buffalo, NY
2007 – Science and Art, Center for Inquiry – Amherst, NY
2006 – Altars – Day of the Dead – El Museo Francisco Oller y Diego Rivera – Buffalo, NY
2006 – Beyond the Barrel, Artists of Western New York and Ontario – Niagara Falls, NY
2006 – University at Buffalo Senior Thesis Show – Buffalo Central Terminal – Buffalo, NY
2006 – University at Buffalo CAUTION Design Show – Amherst, NY
2005 – University at Buffalo Terre Verte Show – Amherst, NY
2005 – Art Dialogue Gallery “Students of Western New York” – Buffalo, NY
2005 – University at Buffalo Rumsey Scholarship Show – Amherst, NY